You are a Badass: by Jen Sincero Key Takeaways, Analysis & Review You are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life is a self-help book by Jen Sincero that investigates the connection between the subconscious and conscious minds, and explains that the subconscious is incapable of critical analysis and, thus, accepts whatever it is told… This companion to You are a Badass includes: Overview of the book Important People Key Takeaways Analysis of Key Take