Predictably Irrational
The Hidden Forces That Shape Our Decisions
Dan Ariely
ISBN: | 9780007319923 |
Publisher: | HarperCollins UK |
Published: | 6 March, 2009 |
Format: | eBook |
Language: | English |
Links | Harper Collins |
Editions: |
34 other editions
of this product
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Predictably Irrational
The Hidden Forces That Shape Our Decisions
Dan Ariely
Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.
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