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Switch

Switch by Chip Heath, ISBN: 9780307885036
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ISBN: 9780307885036
Publisher: Random House Inc.
Published: 1 February, 2011
Format: Paperback
Language: English
Editions: 16 other editions of this product

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Switch

In 'Switch', authors Chip and Dan Heath delve deep inside the human psyche to explain why this should be so, but they also argue that once we understand how our minds function, there are practical steps we can take to overcome our inbuilt resistance to change. And the results can be extraordinary.

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