The Realities of Small Business Growth
Strategies, Planning and Customers
Tim Mazzarol, Sophie Reboud
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| ISBN: | 9780734641236 |
| Publisher: | Black Knight Books |
| Published: | 19 July, 2018 |
| Format: | Paperback |
| Language: | English |
The Realities of Small Business Growth
Strategies, Planning and Customers
Tim Mazzarol, Sophie Reboud
The Realities of Small Business Growth is one in a series aimed at small business owners and managers, and entrepreneurs. The aim of this series is to familiarise small business owner-managers with the theory and practice of small business management, and to challenge assumptions that may be held about whether small businesses can or should adopt the management practices of larger firms. This book specifically covers planning and strategy making within small business.
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