A good Web site is a wide open door to all that the Internet has to offer: the potential to connect with people all over the world, attract others with similar interests, and even run your own business. All you need for online success is that door—a site combining clarity of purpose with a well-organized and handsome interface—and you’re on your way to a whole new world of possibilities! Building a Web Site for Dummies gives you everything you need to take a beginner’s knowledge of the Internet—you know what HTML is, you know how to surf, you can use a computer—and develop it into a mastery of your own cyber-domain. You’ll start from just about scratch and soon be able to: Determine your Web site’s theme Choose the right structure Choose and use the best construction programs Plug in scripts and applets Get great graphics Add other sight and sound fe atures Gather feedback from visitors Make money on your site—design for e-commerce, handle online payments, add value to your site, and more Publish and publicize your site Building a Web Site for Dummies is more than a construction manual. After all, HTML coding and graphic formats are only the beginning of a good site. Rather, this book provides in-depth insight from two seasoned experts on technical issues, as well as discussing: The real secret to Internet success (and it’s not any “new economy” malarkey either!) What makes a site truly a site Affiliates programs Online resources for advice and help The Zen of sites Regardless of whether you’re a seasoned pro with many sites already under your belt, or a rank amateur who’s just hooked up the new cable modem, Building a Web Site for Dummies offers you the tools to get started, as well as refine your approach and philosophy once you’re up and running. With a CD-ROM including design software, graphics, browsers, and other assorted goodies, this book is your ticket to Internet success.