| ISBN: | 9781119561224 |
| Publisher: | John Wiley & Sons Inc |
| Published: | 31 August, 2019 |
| Format: | Paperback |
| Language: | English |
| Editions: |
5 other editions
of this product
|
Offers an expertly crafted overview of the research methodology process without oversimplifying it. The skill building approach provides students with practical perspectives on how research can be applied to real business situations. Aimed at undergraduate and postgraduate students taking an introductory course in business research methods this new edition continues to offer students a practical perspective to the subject.
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