Managing Cross-Cultural CommunicationPrinciples and Practice
Principles and Practice
Barry Maude
ISBN: | 9781137507464 |
Publisher: | Palgrave |
Published: | 6 May, 2016 |
Format: | Paperback |
Language: | English |
Links | Bloomsbury |
Managing Cross-Cultural CommunicationPrinciples and Practice
Principles and Practice
Barry Maude
Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
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