Likeable Social Media

How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google+, and More

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Cover Art for 9781260453287, Likeable Social Media by Dave Kerpen
ISBN: 9781260453287
Publisher: McGraw-Hill Education
Published: 22 February, 2019
Format: Paperback
Language: English
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3 other editions of this product

The New York Times/USA Today bestselling guide has been updated with brand-new tactics, platforms, case studies, and statistics More than 3 billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. This new edition of the classic guide to building your brand and attracting loyal customers through smart, savvy social media engagement has new case studies that demonstrate the latest best practices; critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insight into existing platforms/content, including Instagram and Facebook stories.


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