The Strategy-Focused Organization

Cover Art for 9781422163559, The Strategy-Focused Organization by David P. Norton, Robert S. Kaplan
ISBN: 9781422163559
Publisher: Harvard Business Review Press
Published: 13 September, 2000
Format: eBook

The creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced Scorecard. Drawing from more than twenty in-depth case studies-including Mobil, CIGNA, and AT & T Cana

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