Starting in 1970 Maggie de Beer's journey mirrors the rise of celebrity culture and the growth of the media which ruthlessly created it, exploiting and destroying the lives of girls like Maggie who willingly offered themselves up, happy to make any amount of personal sacrifices in exchange for a chance to live the dream. She is determined to make herself 'interesting' and only when she finally achieves her goal, at enormous personal cost, does she discover, under the full glare of the media spot