To Sell is Human, The Challenger Sale, Drive The Surprising Truth About What Motivates Us 3 Books Collection Set

Cover Art for 9789124025052, Made to Stick Why some ideas take hold and others come unstuck By Chip Heath, Dan Heath & Drive The Surprising Truth About What Motivates Us By Daniel H. Pink 2 Books Collection Set by Chip Heath, Dan Heath, Daniel H. Pink
ISBN: 9789124038281
Publisher: Canongate Books/Portfolio Penguin
Editions:
37 other editions of this product

ABOUT THE BOOKIn Drive, Daniel Pink makes the case that its time to rethink our business practices. The contemporary view of motivation is that if you want people to perform better, you give them contingent rewards or threaten them with punishments. For many twenty-first century tasks, however, contingent rewards, such as monetary incentives, do not work. Incentives narrow focus and restrict possibility, so theyre only effective for tasks that have clear set of rules and obvious solutions. Too m

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