| ISBN: | 9789332557185 |
| Publisher: | Pearson India |
| Published: | 1 January, 2016 |
| Format: | Paperback |
| Language: | English |
| Editions: |
63 other editions
of this product
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This is the 12th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.
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