My Life in Advertising

Cover Art for 9780844231013, My Life in Advertising and Scientific Advertising by Claude C. Hopkins
ISBN: 9780872510043
Publisher: Crain Books
Published: 1 January, 1966
Format: Hardcover
Language: English
Links Australian Libraries (Trove)
Editions:
23 other editions of this product
Saving: Saving: $17.75 or 18%

Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one easy-to-carry volume and discover his fixed principles and basic fundamentals that still prevail today.

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