Cover Art for 9780071416627, IMC, the Next Generation by Don E. Schultz, Heidi Schultz

IMC, The Next Generation : Five Steps For Delivering Value and Measuring Financial Returns

Don Schultz

Strategies for binding customers to an organization-by determining the information they want and giving it to themIn 1993, Don Schultz showed marketers how to coordinate their organizations' entire communications programs

Booko found 3 book editions

Product	Details	Price	New	Used
IMC, The Next Generation by Don E Schultz, Heidi Schultz Unknown	Ebook (eBook - EPUB) Aug, 2003 New: Being refreshed... Used: Being refreshed...	New: Being refreshed... Used: Being refreshed...	Being refreshed...	Being refreshed...
Unknown Unknown	Book (Unknown format) New: Being refreshed... Used: Being refreshed...	New: Being refreshed... Used: Being refreshed...	Being refreshed...	Being refreshed...
IMC, the Next Generation by Don E. Schultz, Heidi Schultz English	Book (Hardcover) Nov, 2003 New: Being refreshed... Used: Being refreshed...	New: Being refreshed... Used: Being refreshed...	Being refreshed...	Being refreshed...

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